What Is The Most Significant Issue That Will Make A Joint Venture Giveaway Event Productive For My Business?
A JV giveaway event is a site operated by Internet marketers who get together to use their email lists to help create the lists of all the marketeers participating. By being involved in such a giveaway event each marketeer has the possibility to grow their own list of subscribers by taking advantage of the joined power of all the other list owners who are taking part.
The way it works is every member of the JV giveaway contributes one or more gifts together with their squeeze pages they will be using to collect new registrations. They then consent to send letters their list of subscribers on launch day promoting the giveaway and all the gifts being given for free by other participants.
The single most important element that will make a JV giveaway event a success for you, would surely be - your contributions. A good event (for you) would be a giveaway event where you grow your email list. For that to take place you want people to sign up for your contributions. Therefore you need your offers to be engaging for the people that enroll in the event as members.
What are the attributes your offers need to have?
1) Uniqueness - Your gifts should be unique so they will stand out in the sea of gifts. How to make them unique? Look at the other items on this list.
2) Contemporary - Your contribution should not be a worn out eBook from 2002.
3) Substance - Your contribution must provide significant, beneficial information.
4) High quality graphics - People "shop" with their eyes. Make your graphics appetizing, delightful to look at and inviting.
5) Good copy - Create a "smart" sales copy that will grab them by their mouse clicking finger. You basically need to sell your offers twice:
A. At the gift list - You need a teasing headline (some events limit it to 25 characters) and a condensed, attractive copy (some events limit that to 500 or even 300 characters).
B. At the gift's squeeze page - this is same as a sales letter only instead of a "buy now" button you will have an opt-in form.
6) Bonuses - You must (yes, "should" - people have come to expect this) have bonuses on the download page. Please, add a few substantial bonuses and not just the usual affiliate promotions.
7) Follow up - Follow up on your subscribers. Make it unique and propose more bonuses.
Conclusion
You need good marketing skills for your gifts to produce the type of results you strive for. Invest in your contributions and your list of subscribers will grow.
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A JV giveaway event is a site setup by Internet marketers who agree to use their lists to help build the lists of all the members involved. By participating in such an event each member has the potential to increase the size of their own list.
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