What Is The Most Significant Issue That Will Make A Joint Venture Giveaway Event Productive For My Business?
A JV giveaway event is a website created by Internet marketers who agree to use their lists to help grow the email lists of all the members taking part. By taking part in such a giveaway event each marketeer has the potential to grow their own email list by taking advantage of the joined power of all the other list owners who are participating.
The way it works is every participant of the JV giveaway submits one or more gifts together with their squeeze pages they will be using to accumulate new sign-ups. They then consent to send emails their list of subscribers on launch day promoting the JV giveaway and all the gifts being given for free by other marketeers.
The one essential factor that will make a JV giveaway event a success for you, would surely be - your gifts. A good giveaway event (for you) would be an event where you built your email list. For that to occur you want people to sign up for your offers. Therefore you need your contributions to be attractive for the people that enroll in the event as members.
What are the attributes your offers should have?
1) Uniqueness - Your gifts should be unique so they will stand out in the sea of gifts. How to make them unique? Look at the other items on this list.
2) Contemporary - Your contribution should not be a worn out eBook from 2002.
3) Substance - Your submission should provide helpful, useful information.
4) High quality graphics - People "shop" with their eyes. Create your graphics attractive, pleasing to look at and inviting.
5) Good copy - Create a "smart" sales copy that will grab them by their mouse clicking finger. You basically have to sell your offers twice:
A. At the gift list - You need an engaging headline (some events limit it to 25 characters) and a brief, attractive copy (some events limit that to 500 or even 300 characters).
B. At the gift's squeeze page - this is same as a sales letter only instead of a "buy now" button you will have an opt-in form.
6) Bonuses - You need to (yes, "must" - people have come to look forward to this) have bonuses on the download page. Please, add a few substantial bonuses and not just the usual affiliate promotions.
7) Follow up - Follow up on your subscribers. Make it unique and propose more bonuses.
Conclusion
You need good marketing skills for your contributions to produce the type of results you expect. Invest in your offers and your list will grow.
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